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Badge engineering is a term used to describe the rebadging of one vehicle to another with minimum aesthetic changes. One example is the Korean Daewoo Gentra that has been morphed into the Chevy Aveo and quite recently, into the Pontiac G3. Another example is the SEAT Exeo sedan that premiered in Paris which is basically a previous-gen Audi A4 with a new fascia and tail lamps. But while no one actually cares if the Aveo is a rebadged Gentra (or the other way around), we reckon that VW Group’s decision to remask the B7 Audi A4 will have a negative effect on both brands and especially on Audi.

In view of the fact that we’re still several months away from the European market debut of the redesigned Audi A4 Exeo, SEAT decided to keep us on our feet by revealing a few more pictures of the mid-size sedan dress in black along with further details on the UK specification model. According to the Spanish automaker, all UK market Exeos will feature cruise control, steering wheel-mounted audio controls, dual zone climate control, USB connectivity (allowing MP3 music players to be used in-car) and alloy wheels as standard.